“Cali Rose Co.’s goal is to invert the pyramid scheme we all know as capitalism by setting an example of the power of putting people over profits. We’re not a Non-Profit, but we aren’t “for-profit” either… we are somewhere in between trying to balance it all…”
From economic to environmental resources, Cali Rose Co. is intended to redirect the flow of these necessities to the areas of our society that need them most.
We prioritize partnering with artists, brands, and companies that have robust give-back programs. We love to promote foundations that are doing the groundwork to support their local communities. Currently, we are working towards being able to consistently redirect portions of our profits to Mutual Aid Efforts ensuring people’s basic needs are met on a regular basis.
Who We Are…
Cali Rose Co. is a small ecosystem of planet-conscious brands.
From daily practice to community care, Cali Rose Co. intends to be a reliable resource when it comes to sharing information + supporting communities and individuals on their journey to eco-conscious living.
We aim to inform others of our planetary duty, and how we can all be more environmentally oriented both inside + outside of our homes.
What We Do…
Through our ecosystem of brands, Cali Rose Co. is able to provide a multitude of outlets that promote holistic living. Our home décor shop + service is dedicated to manifesting intentional + joy-filled spaces while promoting more eco-conscious lifestyles in our customers’ homes.
Via our Marketplace, we offer a variety of limited stock, eco-conscious* alternatives to common + luxury household items and decor.
*Side Note: We face the same challenges that everyone else faces and we do not claim to be ‘experts’ on how to be completely plastic-free + eco-conscious. Despite this, we are committed to finding solutions and substitutions. Let’s grow together!
Why We Do What We Do…
We are firm believers that living a joyous life is a birthright, and we understand that there are many factors that contribute to one’s joy.
As space cultivators, we want to encourage people to intentionally fill the spaces they encounter daily with objects that have positive impacts on their mental and physical environments.
We believe in the necessity for a globally reduced waste, consumption + carbon footprint.
The majority of pollutants today come from the malpractice of large corporations that have little to no repercussions for their actions. The most notable items that go unchecked are clothing and household items. By offering a variety of UPcycled + sustainably sourced alternatives to common daily needs + unique household objects (via Cali Rose Marketplace), we hope to be able to provide customers with a worry-free opportunity to shop intentionally.
Beginning Summer 2025, 11% of the Marketplace’s profits will be donated to our ‘Leave It Better Than You Found It’ Mutual Aid Effort. For every $1000 we reach in monthly profits we will donate $110 to mutual aid efforts. Dedicating a percentage of our profits allows us to pour directly into the communities around us, while simultaneously reducing the gap between the overproduction of waste + zero waste. Join us in ‘Closing the Loop’ today! 🌎
Visit our Donations Portal for Causes to Support Today!
Reduce. Reuse. UPcycle.™
Meet Our Founder…
This is Jaz McBride
She is the creator + founder of Cali Rose Co. LLC.
Jaz, an Atlanta Native, has always been inspired by the “City in a Forest” she was raised in. Nurtured by the nature that surrounded her (and her favorite fur pals, Cali + Piper Rose), Jaz established Cali Rose Co. to share all of her crafts + discoveries on her journey to ‘closing the loop’.